So you found the MLM business you want to get into, great products you can believe in, a lucrative compensation plan, impressive training and marketing tools. You have a real connection with the person who will be sponsoring and mentoring you. The company is just beginning to hit the explosive growth surge that will make it's distributors a fortune over the next several years. All the ingredients for success seem to be in place. It truly is a "right place, right time" opportunity. But none of this matters if you don't have the right mindset, if you don't enter into it with a business mentality. Without that key ingredient, you are destined for failure.
Too many people get into MLM thinking it will be all sunshine and roses. They're told that the product and business opportunity will "sell themselves." All they have to do is show it to people and they will be beating down the door, to get in. The truth is, good products will sell themselves but not everyone is going to buy. And when it comes to sponsoring new members, things can become even tougher. If you don't have a business mentality, prepared to deal with hearing the word "no" more often than you will hear the word "yes," you will quickly become discouraged and quit. Rejection is part of the game so you need to be prepared for it.
Another problem is what I call the "Hobby Mentality." Hobbies cost money, businesses make money. But all to often, people get into an MLM and don't take it seriously. If it takes off right away and makes money, great. If not, it's on to something else. MLM success takes work. It requires training, planning and preparation, goal setting and taking deliberate action. It requires time spent talking to people, getting your product and opportunity out there so others can see them. Success not going to just happen, it's the by-product of hard work and determination. You have to DO something if you want something to happen, even with today's online automated tools and systems. They won't work FOR you unless you work WITH them. And success takes time to achieve. It won't happen overnight.
In summary, if you desire MLM success, long term residual income, financial freedom and security, find a good MLM with a profitable compensation plan and products you can believe in. Then if you don't have one already, you must develop a business mentality. Educate yourself, set measurable goals, expect and be prepared to handle the ups and downs associated with any business endeavor and grow a thick skin so you can handle the word "No." Be prepared for the long haul. Business is a marathon, not a sprint. Do this and you will achieve MLM success.
Showing posts with label business success. Show all posts
Showing posts with label business success. Show all posts
Monday, May 25, 2009
Thursday, January 1, 2009
The Customer Is Always Right
I was born in 1953, grew up in the 60's and graduated high school in 1972. So many things have changed, since then. Life was different, slower paced, simpler. People felt a much stronger sense of community. Neighbors would hang out on one anther's front porch on into the evening and catch up on what was going on in each others' lives. Neighborhoods were like one big family. Kids would run and play outside from dawn till dark and no one ever worried about a child being abducted. Life was a lot less expensive. Gasoline was cheap, we could get high test for 37 cents. We could go to the movies for under a dollar, two if we bought a soda and some pop corn. Heck, you could buy a really nice sports car for under Five Grand and the average mortgage was under Fifty Thousand. Yeah, life was more simple.
There was a popular saying in business in those days, it went something like this, "The customer is always right." Sadly, that philosophy is rarely if ever, adhered to, today. Of course, the customer was not always right but that wasn't the point. Business establishments, especially those that were locally owned, treated their customers like family. There was a strong sense of honesty and fairness in business dealings. Proprietors would rather make a little less on a sale, than cheat a customer. In return, people felt a sense of loyalty and would shop at the same stores, buy a car from the same dealership, get gas at the same station, eat at the same restaurants and so on. Why? Because the customer was always made to feel that they were important, that they were family. And in a very real sense, they were.
Another benefit to the establishment was word of mouth advertising by very satisfied customers. This is the best kind of advertising because it's very effective and it doesn't cost anything. Well, it does, but not monetarily. It's cost is measured in things like integrity, character, honesty, a good work ethic, taking the time to insure the customer gets the right product at a fair price. This is the kind of advertising that will grow a large and successful business for you. In Network Marketing we talk a lot about offering products and a business opportunity that meet a real need and make someones' life better. To me that's what that old "The Customer is Always Right " philosophy meant.
The truth is, this business, any business, is not about you. It's about your customer, your prospect. Our business exists because we have products and an opportunity that can help people and make their lives better. People don't care what's important to us. They don't care about how their purchase or decision to join us will help us, financially. They care about what THEY need, want or desire. If they believe you care about them and truly want to help them, they will buy from you and they will sign up for your opportunity. Remember, People don't care how much you know until they know how much you care. It's not about you. It never has been. It's about your customer and "The Customer is Always Right."
There was a popular saying in business in those days, it went something like this, "The customer is always right." Sadly, that philosophy is rarely if ever, adhered to, today. Of course, the customer was not always right but that wasn't the point. Business establishments, especially those that were locally owned, treated their customers like family. There was a strong sense of honesty and fairness in business dealings. Proprietors would rather make a little less on a sale, than cheat a customer. In return, people felt a sense of loyalty and would shop at the same stores, buy a car from the same dealership, get gas at the same station, eat at the same restaurants and so on. Why? Because the customer was always made to feel that they were important, that they were family. And in a very real sense, they were.
Another benefit to the establishment was word of mouth advertising by very satisfied customers. This is the best kind of advertising because it's very effective and it doesn't cost anything. Well, it does, but not monetarily. It's cost is measured in things like integrity, character, honesty, a good work ethic, taking the time to insure the customer gets the right product at a fair price. This is the kind of advertising that will grow a large and successful business for you. In Network Marketing we talk a lot about offering products and a business opportunity that meet a real need and make someones' life better. To me that's what that old "The Customer is Always Right " philosophy meant.
The truth is, this business, any business, is not about you. It's about your customer, your prospect. Our business exists because we have products and an opportunity that can help people and make their lives better. People don't care what's important to us. They don't care about how their purchase or decision to join us will help us, financially. They care about what THEY need, want or desire. If they believe you care about them and truly want to help them, they will buy from you and they will sign up for your opportunity. Remember, People don't care how much you know until they know how much you care. It's not about you. It never has been. It's about your customer and "The Customer is Always Right."
Monday, December 22, 2008
Negative People, They Have No Place In Network Marketing
If you're around people for any length of time, and that's a given, if youre involved in a Network Marketing Business, you're going to run into those people who always see the worst in everything. They'll find something wrong, in any circumstance in which they may find themselves. These "Glass Half Empty" people mystify me. I simply don't understand them. The world is ALWAYS out to get them. Nothing EVER goes right for them. They're not happy unless they have something to complain about. What an unhappy way to live! It's sad, really. Now, I'm not the type of person to ostracize others just because I don't like them or the way they behave. I'm a bit on the codependent side so in the past I would've tried to fix them. I suppose that tendency comes from all my years working in the Healthcare industry. Truth is though, they're usually not fixable, not by me, at least.
In Network Marketing, these people will be a detriment to your team and death to your business. They will destroy your morale and the morale of your team in a very short time with the poison that comes out of their mouth. It's their objective to bring other people down so they can have company to share in their misery. If this is allowed to go on, negativity will spread like a cancer throughout your entire downline. Really, it's best to avoid these negative people altogether and you certainly should never try to recruit one of them. You don't want them on your team. They won't be teachable. In fact, they will find fault in whatever you do try to teach them. And they won't hesitate to voice their disagreement in your team conference calls, no matter who may be present. You don't need them spewing their venom all over your new distributors or on prospects you may have invited to listen in on the call.
I have a name for these negative people. It's fairly descriptive of the kind of damage they can do to your business, and in a very short amount of time, as I said above. I call them "Dream Killers." They will suck the life out of you. Experienced Network Marketers understand the value of surrounding themselves with positive people who will encourage and edify them and their team. They know to avoid the negative crowd. If your Network Marketing Business is going to to be successful, you must surround yourself with positive, successful people and avoid the "Dream Killers." It's as simple as that.
Now I do, however, enjoy encountering one of them when doing a training call with a new recruit. I want my trainee to see how I handle the situation. I want them to see that I don't let that Negative Nellie get the best of me and that I DO NOT let THEM control the conversation. This accomplished, I then end the call with a comment like "you're right, Network Marketing isn't for you," or "no, you're not a fit for my business and my team." I thank them for their time and hang up. It only takes one call like that to get the point across to my trainee that under no circumstances do they want someone like that on their team! It's a great training lesson. I suggest making good use of it when it presents itself. Better they experience it first with you, in a controlled environment, than on their own.
My point is this, negativity breeds negativity. It's counter productive and will destroy anyone who spends much time under it's influence, no matter how experienced they are. It certainly has no place in Network Marketing and if you want your business and team to flourish, it's best to avoid negative people, altogether. Weed them out from the beginning if you can and don't have them as a part of your team. You'll be much better off, for it. Surround yourself with "Dream Builders," instead, people who will build you up and want to be built up, themselves. Fill your downline with positive, goal oriented, "Glass Half Full" people and you will grow a successful and profitable Network Marketing Business.
In Network Marketing, these people will be a detriment to your team and death to your business. They will destroy your morale and the morale of your team in a very short time with the poison that comes out of their mouth. It's their objective to bring other people down so they can have company to share in their misery. If this is allowed to go on, negativity will spread like a cancer throughout your entire downline. Really, it's best to avoid these negative people altogether and you certainly should never try to recruit one of them. You don't want them on your team. They won't be teachable. In fact, they will find fault in whatever you do try to teach them. And they won't hesitate to voice their disagreement in your team conference calls, no matter who may be present. You don't need them spewing their venom all over your new distributors or on prospects you may have invited to listen in on the call.
I have a name for these negative people. It's fairly descriptive of the kind of damage they can do to your business, and in a very short amount of time, as I said above. I call them "Dream Killers." They will suck the life out of you. Experienced Network Marketers understand the value of surrounding themselves with positive people who will encourage and edify them and their team. They know to avoid the negative crowd. If your Network Marketing Business is going to to be successful, you must surround yourself with positive, successful people and avoid the "Dream Killers." It's as simple as that.
Now I do, however, enjoy encountering one of them when doing a training call with a new recruit. I want my trainee to see how I handle the situation. I want them to see that I don't let that Negative Nellie get the best of me and that I DO NOT let THEM control the conversation. This accomplished, I then end the call with a comment like "you're right, Network Marketing isn't for you," or "no, you're not a fit for my business and my team." I thank them for their time and hang up. It only takes one call like that to get the point across to my trainee that under no circumstances do they want someone like that on their team! It's a great training lesson. I suggest making good use of it when it presents itself. Better they experience it first with you, in a controlled environment, than on their own.
My point is this, negativity breeds negativity. It's counter productive and will destroy anyone who spends much time under it's influence, no matter how experienced they are. It certainly has no place in Network Marketing and if you want your business and team to flourish, it's best to avoid negative people, altogether. Weed them out from the beginning if you can and don't have them as a part of your team. You'll be much better off, for it. Surround yourself with "Dream Builders," instead, people who will build you up and want to be built up, themselves. Fill your downline with positive, goal oriented, "Glass Half Full" people and you will grow a successful and profitable Network Marketing Business.
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