Saturday, January 3, 2009

Stay The Course

People are lazy. In this credit based, I want it now, microwave oven world we live in, the concept of delayed gratification is a forgotten ideal. Analysts and philosophers alike debate the reasons behind the recent economical recession. I propose that at least in part, the problem can be attributed to the all pervasive "I want it now" mentality. If we want something we charge it to a credit card or a line of credit from the bank. People used to work hard and save their money and when they had enough to make the purchase, they bought whatever it was they wanted. They payed in real money, too. Not anymore.

Now we can whip out a piece of plastic or sign our name on a piece of paper and the desired purchase is ours. We may not even have the funds to repay the bank or credit card company, but that doesn't matter. We want it, we don't want to wait to get it, so we charge it. Now, extrapolate this concept so as to include the entire world and it becomes clear what is playing a major role in the downturn of the global economy. The culprit, at the very core of it all is greed and it's sidekick, impatience. The global economy is based on debt. Not a very sound foundation, would you agree?

So how does this apply to running a home based business? As I said before, people are lazy and they're impatient. They want success but they aren't willing to work for it, let alone be patient enough to wait for it. In the MLM world, people jump around from one home based business opportunity to another almost as often as they change shirts. If they don't make it rich in a month or two, they begin to grumble and complain and within a very short time either quit or jump ship. Very few will invest their time, money and energy and then stay the course, giving the plan time to work. If you've ever had a vegetable or flower garden, you understand that it's rediculous to assume that you will sew one day and reap the next. Just ask a farmer and see what kind of answer you get.

No, you have to till the ground, mix in some fertilizer and plant your seeds. Then you have to water the garden regularly and get rid of the weeds that will crop up every few days, or so. It takes weeks sometimes, especially in a vegetable garden before you begin to see the first sign of growth. If this were an MLM and after a week or so, there was no visible evidence of anything growing, most people would give up. Or they would just dig it all up and start over. How utterly absurd! Yet, that's the pervasive mentality among Network Marketers. That is in part, why 95 percent of the people who start out in an MLM, fail. They either don't know how or they don't want to stay the course. They want it now.

If you're in an MLM like The Berry Tree, my particular business, and you're prepared to do the things necessary to succeed and if you're willing be patient and wait for the results, those results will come and they will be incredible! The true gem in MLM is the achievement of a long term passive residual income that will enable you to live financially free and comfortable, for the rest of your life. The best part is, you will eventually reach the point where you don't even have to do anything to perpetuate it. It will just keep on coming.

No, you won't get there overnight. You may have to work hard and invest into your business for a year or two or three. So what? Can you achieve that in your current job? Not likely! What if it were to take five years to get there, would it be worth the wait? If you can answer that question with a resounding yes, then you have what it takes to stay the course. You have what it takes to succeed and succeed you will, and you will become very wealthy. The others? They'll just keep on grumbling, complaining, dropping out or jumping ship. So work hard, give it your all and by all means, stay the course!

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