This Business is About People

I read a great comment in The Work AT Home Forum just the other day. The discussion was about building a successful downline. There were lots of very good comments on the subject. But then I came across this one by Rob and Rayvin Nyte. Simply put, I was blown away! You will be too.

To Quote:

“I don’t like the word Downline. It’s too impersonal. These are people with families, hopes and dreams, with goals for the future, with people who love them. How much do you know about the people dowline from you? Do they have any pets, hobbies, aspirations? We don’t know of any better way to build a successful downline than to build the people who are in it (emphasis mine). Our mentor is right. He never tires of repeating to us, “Build people and you will build your business.” Those words have become a mantra for us. May they help you transform your people as they have helped us.”

You see, we are not in the MLM Business or the Health and Wellness Business. We are not in the Vacation and Travel Business. We are in The People Business! Forget that when dealing with potential customers and business partners and we begin to sound impersonal, pushy, like a salesman. Forget it when we are working with our downline and we lose the ability to lead. Relationships build a successful business, not your product or compensation plan. To quote that silly insurance commercial, “Human Beings, acting Humanly, Brilliant!” But it’s the truth. Treat people with compassion, dignity and respect, become genuinely interested in their needs and concerns, their hopes and aspirations, and they will reward you by purchasing your products. They will reward you by not just joining your opportunity, but by excelling and building your business. Why, because you have made it Their Business as well. You have created a true Joint Venture.

Success in your Home Business isn’t measured by how big a downline you can recruit, or how much product you can sell. It’s not even measured by how much money you make. Those are all important benchmarks, to be sure. But true success, the kind that will build a strong, viable long lasting and profitable business, lies in how well you build people. It lies in how well you are able to help other people succeed, achieve their dreams, live a better life, and so on. If you don’t own a copy of Tim Sales’ Professional Inviter series, I suggest you purchase a copy. I won't benefit one way or the other by your purchasing a copy, but then agan, I will. If we all endeavor to be more professional, more ethical, More Human, we will give this industry a much better image, and likely as not, we will all reap the benefits of that.

In his own insightful way, Tim teaches you how to get in touch, how to connect with your potential customers and business partners. He teaches you how to identify with them and their needs wants and concerns, and sometimes, their pain. You've heard the old addage, "People don’t care how much you know until they know how much you care!" You can’t get around that one. It's just human nature. You have to know how to Invite people in such a way that they feel invited, not sold. They need to know you care and that you truly want to help them. You lead and build your organization, the same way. "Build People and they will build your business." Simple, but Powerful.

Mitch