Becoming An MLM Mentor

It's a given that there is a high rate of failure in the home business industry, MLM in particular. This has given rise to much discussion as to the viability of MLM, these days. It doesn't work. It's a scam. It's not a real business model. It's days are over. These are just a few of the recriminations you'll hear. While there are a number of valid reasons for the high rate of failure in MLM, it remains not only a viable industry but a legitimate and profitable business model. It's days are not over, it's not a scam and it does work.

The problem is not in the business model itself, but in it's practitioners. For the most part they are improperly recruited, poorly equipped and poorly trained, thus destined to fail. One of the most glaring deficiencies this author has observed is the lack of good mentoring. Mentoring is key to success in any profession, Law, Medicine, and yes, Business. All of these professions require extensive internships before a someone is allowed to practice independently. It just makes sense. It should be no different in MLM.

Sponsoring a person into one's MLM business without training and mentoring them is a recipe for disaster! Dani Johnson says that people who come into the industry and to not get properly trained will become frustrated and quit within three months. She should know, she's the best trainer in the MLM industry, bar none. Dani has trained many of the most successful and profitable people in MLM, today.

The solution to this problem is really quite simple. First, become a mentor yourself, then train your new prople to become mentors. In essence, train the trainers. What will result is a strong and powerful organization with a downline capable of growing and duplicating with incredible consistency and efficiency. This process will produce strong, independent and confident distributors, instead of MLM cripples. Now you have a recipe for success, not disaster.

So, how does one become an MLM mentor? The answer is obvious. Spend time in the presence of one. If the person who sponsored you is not capable of doing the job, look up the chain of command and find someone who can, then spend time with them, even if you have to go all the way to the top! These people are successful for a reason. Learn what they know and do what they do, until it becomes second nature and you will become successful. Then, when you sponsor new people into your business they won't have to look any further than to you, to find guidance.

In the event that one of your newer inexperienced distributors sponsors someone, it is imperative that you or another mentor take the new recruit under your wing. If you have done your job and developed a team of mentors and trainers, you will have no problem finding someone to work with them. As an added bonus, this provides a valuable training opportunity for your less experienced distributors. They'll learn how to mentor by observing the process in action. In short, with MLM, mentoring is the key to duplication and duplication is the key to success.